Tinder now claims to own matched huge amounts of online daters, using its number that is daily of usually surpassing a billion. Stats like these are among the factors why this dating application has gained massive amount news attention, in addition to lofty valuations, amid claims it is revolutionizing the online dating sites game.

Drawing on GlobalWebIndex’s wave that is latest of research, right here we simply simply take an detailed look at the application to inform you 5 items to learn about Tinder.

1. Tinder hasn’t beat the dating that is online yet

As of yet, it is just one% of internet surfers globally who are utilizing Tinder on a month-to-month foundation. It is a similarly modest tale whenever we look at location-based dating apps as a whole, with just 6% active in it.

Therefore, it is clear that these brand new apps have actually yet to overtake old-fashioned online dating sites like Match, OKCupid and Chinese dating site Jiayuan. But there are a few dilemmas here for the internet dating industry – the figures visiting internet dating sites have actually flat-lined within the last couple of years. Tinder may possibly not be No.1 now but there’s clear window of opportunity for expansion.

2. 25 % of Tinder users are actually spending money on internet dating.

Getting online daters to blow their money was a major problem for the online dating sites industry; presently, only one in 8 dating website site visitors are investing in them. Lees verder →